Chapters in Sentiment, News & AI Research
Chapter 3 of 5 · 3 min read
Search trends as an attention gauge
How Google search interest reveals what the public is paying attention to.
Search interest is a proxy for public attention. A rising trend for an IPO name, a sector or a theme shows growing awareness, often late in a move.
Caveats
Attention is not direction: people search for a stock after both good and bad news. Combine with price and flow data before drawing a conclusion.
Key takeaways
- Search measures attention, not conviction.
- Peaks in attention often coincide with peaks in price moves.
- Best used to gauge crowding and IPO interest.
Put it into practice
Open the live page on Market Intelligence and see this concept on real data.
Keep learning
- What is IPO GMP? · IPOs & Primary Market
Education only, not investment advice. Updated 2026-10-09.